On a summer afternoon in Montgomery, Alabama, a verbal dispute at a hotel on Carmichael Road took a fatal turn. On June 22, 2023, at approximately 3:09 PM, a man named William Coachman was involved in a heated argument with another man. The altercation escalated tragically, and the other individual shot and killed Coachman. The suspect fled the scene, leaving behind a community in shock and a family grappling with a sudden and violent loss.
In the immediate aftermath, the Montgomery
Police Department launched an investigation into the homicide. Authorities were able to retrieve surveillance footage from the hotel that captured an image of the man believed to be responsible for William Coachman's death. Despite having this visual evidence, the identity of the suspect remains unknown. The photograph shows a Black male, but further details such as his age, height, and weight have not been determined. He is wanted on the charge of murder.
The case has since been turned over to the Montgomery County Cold Case Task Force, which is now asking for the public's help to bring the perpetrator to justice. In an effort to generate new leads, Central Alabama Crimestoppers is offering a $5,000 reward for any information that leads to the identification of the suspect. Investigators and the family of William Coachman are hopeful that this financial incentive, coupled with the release of the suspect's photograph, will encourage someone with knowledge of the crime to come forward. The case remains an active and ongoing investigation, a painful open wound for a family still searching for answers and a community seeking justice.